People have pointed out that I need to do a better job of proofreading my blog copy. What’s “funny” about that is that I’m such a detailed and a perfectionist type of person. So it frustrates me that the copy is not correct.
To give credit where credit is due, I thank my friend Margaret, who has helped me with my writing skills (not my proofreading talents). She has a blog for lovers of the written word that has gotten international attention: http://blog.metrolingua.com/
Now, it’s easy for me to use the excuse that because I need a vacation (leaving tomorrow), that’s the reason the proofreading is so bad. However, it doesn’t hold water. Margaret pointed out that clients or future customers might see my blog and notice the mistakes.
So I guess this post is really about something unfunny with PR. Clear communication is always in fashion. I love to write (Thanks Margaret). However, that final clean up job with copy can make all the difference in the world when it comes to your image.
In case you’re wondering where I am going on vacation, my wife and I are traveling to Alabama to visit my aunt and cousin.
I’ve been reading Steve Martin’s autobiography, Born Standing Up. He says a couple things that struck me as interesting. First, he shares when he lost his virginity, I suppose that’s needed for some odd reason. Second, he says that he was shy. Now it’s hard to believe that someone with happy feet and an arrow through his head while performing could be shy.
My point for this post is that even “shy” people can be “performers” for the media. If someone simply cannot deal with a TV camera or radio microphone, they can certainly promote themselves with print/on-line media interviews, or through their own written communications (I hear blogs are becoming a big thing these days).
Better yet, even the person who would rather be dead than “on stage” can learn to love the attention when it helps them get their message out.
So I hope the “shy” people who need media attention will learn to get over it. If I offended you with that suggestion well excuuuuuse me!
I have never considered myself to be “politically savvy.” It seems like it was not until I was in my 30s that I took voting seriously. Now that I finally understand my voting privileges, along comes the fun with “Punch and Judy” show for the Democratic Party’s presidential nomination. And of course, McCain seems to have gotten to his assumed Republican nomination by some default that I cannot understand. All this to set up a joke I use to illustrate what I do as a PR professional:
“PR pros can make John McCain look like he’s breathing, we can make Hillary Clinton look like a woman, and we can make Barack Obama look any color you’ll vote for.”
OK, I might not be the most politically correct PR person. However, this year’s nomination process is the biggest joke of the 21st century. Bigger than the biggest joke of the the 20th century, “Take my wife, please.”